Frugal innovation: a different approach to transform reality

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By CAPosts 01 December, 2020 - 06:00am 45 views

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Millennium Click to see the full video Play video again The weather forecast for this Thursday The wide circulation of a low pressure zone with high cyclonic potential will remain located off the coast of Veracruz, and in interaction with upper atmospheric instability will cause torrential rains in Puebla and Veracruz, and intense rains in Chiapas , Hidalgo, Oaxaca, Querétaro and San Luis Potosí. Likewise, heavy rainfall is forecast in Colima, Edomex, Guanajuato, Guerrero, Nuevo León, Tamaulipas and Tlaxcala, Mexico City, Coahuila, Morelos and Tabasco. La Jornada Weather forecast for this Wednesday For this Wednesday, the low pressure zone in the southwest of the Gulf of Mexico due to Tropical Wave Number 35, which will be located off the coast of Jalisco, and a low pressure channel that will extend over the Sierra Madre Occidental and the center of the national territory, in addition to instability at high levels of the atmosphere and the entry of humidity from both oceans, which will cause rains of different intensities in most of the country. La Jornada Teacher goes daily to Internet cafe to give classes Due to the coronavirus pandemic, covid-19, teachers and students had to return to online classes. It has undoubtedly been a challenge and much more for people who do not have the necessary tools to work or study. Problem Milenio NEXTE

(Expansion) - The dynamics of digital evolution and the vertiginous technological development of the contemporary era lead us to value in its proper dimension the important role of innovation as a tool to solve problems and improve our environment. Within the current paradigm, science and creativity work as allies in order to optimize technological resources for the benefit of people. This has allowed notable advances in recent decades, thanks to which today we enjoy computers and smartphones, as well as digital platforms that offer attractive services; We can even purchase an electric car or robotic devices to facilitate domestic cleaning tasks.

In the midst of this context, a different approach to the notion of innovation begins to take hold, which seeks to understand the creative process from a new perspective: not only as an instrument to obtain greater profits by selling more products, but as a resource to solve problems that affect communities. Frugal innovation as a concept emerges in India. A complex country because it has a population of more than 1,000 million people, with significant levels of poverty and limited resources to meet social needs within its territory. The most disadvantaged Indian inhabitants, generation after generation, have had to develop an essential skill for their survival: the ability to find solutions and opportunities, with the elements within reach in an environment of scarcity. In the Hindi language, this is known as 'jugaad'. It is enough to do a brief search on the Internet to find hundreds of examples of what frugal innovation has managed to bring to the market at affordable prices in recent years: refrigerators that do not require electrical power to operate; effective and inexpensive water purifying filters; machines to make electrocardiograms for less than the equivalent of 50 Mexican pesos; etc. The paradigm shift consists of finding formulas so that technologies (and their benefits) are available to all people; democratizing scientific advance is a pending issue in a world of profound inequalities. It is legitimate for a company that makes gadgets to invest money in the development of more and better applications to sell its attractive products at higher prices and thus obtain a higher profit margin. Launching a mobile phone with a super sophisticated camera on the market may meet the specific demand of a particular market, but it does not reduce infant mortality, nor does it translate into lower poverty rates. Frugal innovation projects are oriented to the task of making resources efficient to create simple, flexible and cheap solutions.

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expansion Furthermore, although Southeast Asia, Latin America and Africa are the main regions where frugal innovation projects are being built, in the last decade the number of Western entrepreneurs (mainly philanthropists) who bet on this new model to change reality has grown . There we have the case of the Bill and Melinda Gates Foundation with its prototype toilets that do not use water or require any drainage to function. This design seeks to improve the sanitary conditions of marginalized communities, avoiding the proliferation of infectious diarrheal diseases. Creativity and the will to transform can save countless human lives. Electronics companies like Philips have also joined the trend, expanding their product offering to target markets with lower purchasing power. The new generations are called to revolutionize paradigms to move towards a much more sustainable economic development, which takes into account the human dimension, and addresses pending issues such as poverty and inequality. Do more with less hand in hand with creativity; manage resource scarcity, and devise simple solutions. Frugal thinking will be one of the protagonists in the context of globalization, which requires rethinking its priorities and aspirations. Well-being needs to be inclusive and spread across the globe with the support of innovation, entrepreneurship and leadership. Editor's note: José Guillermo Fournier Ramos is a professor at the Universidad Anáhuac Mayab. Vice President of Masters AC, a civil association that promotes effective communication and social leadership. He is also a communication and image advisor, analyst and a doctoral student in Government. Follow him on Twitter and on LinkedIn . The opinions expressed in this column belong exclusively to the author. See more information about this and other topics in the Opinion channel

Source: MSN